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DETAILED WEB DESIGN BRIEF
This brief serves as a guide for designers for inspiration and direction, while staying aligned with your goals and business objectives. A well-written web design brief is what puts designers on the right track towards designing the perfect website for your business. The importance of a design brief is that it gives specific guidelines to Destiny's Designs so that we will know exactly what you want us to do before we start.
TARGET MARKET AGE
IMAGES DESCRIBING YOUR BRAND
TYPE OF BUSINESS
WHAT DO YOU HOPE TO ACHIEVE FROM THIS PROJECT
DESCRIBE YOUR COMPANY, YOUR MISSION, PURPOSE AND OBJECTIVES
Values to communicate with your design
BRAND ICONS
Icons that represent your brand (eg. Logo)
EXAMPLE IMAGES OR MATERIALS
Images or materials that you feel represent your brand
CONTENT STRUCTURE
WHAT ARE YOU TRYING TO COMMUNICATE ON YOUR SITE?
WHO ARE YOUR COMPETITORS
5 WORDS THAT DESCRIBE YOUR COMPANY
WHAT ARE THE COMPANY'S CORE VALUES?
DESCRIBE YOUR DESIGN REQUIREMENTS IN DETAIL
WHAT COLORS WOULD YOU LIKE TO USE IN YOUR BRAND?
WHAT COLORS YOU DO NOT WANT IN YOUR BRAND?
IS THERE ANYTHING ELSE YOU WOULD LIKE US TO KNOW?
COMPANY NAME
PRODUCTS/SERVICES
COMPANY SLOGAN
TARGET MARKET LOCATION
TARGET MARKET INCOME LEVEL
TARGET MARKET EDUCATION LEVEL
TARGET MARKET MARITAL OR FAMILY STATUS
TARGET MARKET ETHNIC BACKGROUND
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